Khalai said:
All eyes on 6D II, but somebody should test SL2 ASAP
Honestly, if we're going to stare at tea leaves, how about this:
1) Canon decides (a couple years ago) that the 5D4 will have more resolution than the 6D2, but that the 6D2 should have more than 6D1 for a host of reasons (to entice 6D1 owners to upgrade, to keep up with a 24 MP 'entry FF' marketplace, etc.)
2) Those statements above lead to the conclusion that a new sensor must be made, and they land on 30 MP for the 5D4 and 26 MP for the 6D2.
3) For a single product line that won't share sensors with another line, Canon's manufacturing folks inform management that going with on-chip ADC will cost more (capital, unit cost, etc.) than with going the older off-chip ADC design. The 5D4's presumed-to-be-bulletproof premium price will underwrite the on-chip costs (and there are some 5D-level industry prestige considerations that it must be there for that product), but the business is less sure that's a
must for the entry FF market, that the 6D2 will command a high price for a long enough time to recoup their investment, etc.
4) Canon marketing folks pull out the market research they did at the beginning of the project and state that of their earlier customer segmentation effort, of the 5 customer segments they've identified, only the 'gearhead + internet forum heavy' userbase -- (let's say) a mere 9% of the total 6D2 prospective market -- identifies base ISO DR as a top 3 issue for the purchasing decision.
5) Marketing updates its financial model assumptions and factors in a small negative sales units delta for the older sensor setup but also factors in the cost savings of going with the cheaper sensor fab. Marketing renders a verdict: "We've run the numbers both ways, and we'll make more profit over time with the off-chip setup. The sensor news will sting a smaller percentage of our prospective customers, but DPAF + tilty-flippy + touch + 6 more MP + the new AF system are the prime movers here.
No on-chip ADC with the 6D2."
6) Canon then does what it does. It's executes and sticks to plan.
Sound plausible?
- A