crisotunity said:scyrene said:crisotunity said:Basically Canon is turning itself into a niche company. Leica have been doing extremely well in this space, so maybe Canon can corner the TS, super macro, super tele-lens market.
I am also Canon's captive (for now) as it would make very little value-for-money sense to move to Nikon. The only reason I would sell up is for less weight and, let's be honest, mirrorless are a bit poor for wildlife (for now). But things change.
Except they produce (I believe) the largest range of lenses of any company. The specialist ones and dozens of generalist offerings. So how is that niche, exactly?
My point is that in a world of light weight and feature-rich convenience, Canon's unique selling point is a small number of super-duper specialised/expensive lenses. This is what puts a company on the course of becoming niche.
Of course, historically, ie by virtue of being in existence for so long, Canon offer a wider range of lenses.
But for a 14-year-old getting their first "proper camera" and wanting to have a go at a few types of photography without breaking the bank, or for a grant-parent or new parent: why on earth should they opt for a 760D as opposed to a Panasonic G7? Or is Canon going to try to upsell mass-market customers to a 7D mkII? This is also what puts a consumer company on the course of becoming niche.
Well why shouldn't they? I don't know much about that Panasonic model. But the 760D seems a pretty good entry-level DSLR. And Canon's kit lenses are as good as anyone's, aren't they? Certainly the output would look good to a newbie.
As those who speak in terms of sales will remind us: the vast majority of Canon's income comes from the low-end products. So they must be selling well, and therefore the slide into niche status is not supported by evidence.
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