It's funny, I just wrote up an entire blog post about this very subject as a struggle to decide on a solid, mid-range, prosumer DSLR to replace my aging 60D.
http://dropslash.com/journal/2014/03/fire-the-canons/
It's not so much design changes that Canon really needs to get under control, it's their entire approach to the DSLR product line. They have been so wildly inconsistent and (
pardon the pun) unfocused as of late that it's impossible to suss out a clear upgrade path through their offerings. They keep piling onto the low-end, completely cannibalizing their own offerings while not committing any kind of effort to the midrange, then ridiculously out-pricing the high-end next step with current the pro lineup.
There needs to be some serious thought given to direction and focus moving forward. i.e.
- DO redefine each consumer field, Entry, Prosumer, Professional to include 3 main bodies with room for a niche/outlier so they make sense for consumers, novice and experienced alike. Leave room for growth as bodies get discontinued and new ones are introduced.
- DO identify clear, defined, value for each body along a logical path for upgrading, with logical price points, both within the field and to another field.
- DO be innovative and future forward with hardware while continuing to add value via firmware.
- DO confidently price each body in line with the previous guidelines.
- DO NOT impose artificial restrictions and limitations, especially on hardware, out of unfounded upgrade cannibalization fears.
- DO NOT release constant minor iterative hardware updates.
A better lineup might look like:
Prices listed as – Current (New)
Entry Level: (APS-C)
Wifi, Touch screens, 14-18mp, up to 5FPS, 3in screen, built in flash, full HD video, etc
[list type=decimal]
[*]T5 – $549.99 ($449.99) – Basic Entry Level.
[*]SL1 – $749.99 ($549.99) – Mid-Range Entry Level, small size.
[*]T5i – $849.99 ($649.99) – Advanced Entry Level. The step below Prosumer.
[*]EOS M – $599.99 ($399.99) – Mid-Range Entry Level, mirrorless, different lens system.
[/list]
Prosumer: (APS/-C)
Wifi, GPS, dual card, 18-24mp, 5+FPS, 3+in screen, 1/8000, 19+ AF points, advanced construction, etc
[list type=decimal]
[*]70D – $1199.99 ($1199.99) – Basic Prosumer APS-C. Logical upgrade from T5i.
[*]7D Mk.II – N/A ($1599.99) – Advanced Prosumer APS-C. Great 2nd body for Pros.
[*]6D Mk.II – N/A ($1899.99) – Advanced Prosumer APS. Great 2nd body for Pros.
[*]APS Mirrorless – N/A ($1499.99) – Mid-Range Prosumer APS, mirrorless.
[/list]
Professional: (APS)
Dual card, 18-34+mp, 6+ FPS, premium construction, serious hardware, etc
[list type=decimal]
[*]5D Mk.III – $3499.99 ($2799.99) – Primary APS Body, logical upgrade from 6D Mk.II.
[*]Large MP Studio N/A – ($3499.99) – Premier Studio APS Body.
[*]1D-X – $6799.99 ($5899.99) – Premier Field APS Body.
[*]1D-C – $11,999 ($9999.99) – 4K HDSLR
[/list]
There's room for adaptation and growth while still providing a clear path through each line. Even varying from this structure, it's better than the complete disaster they have on their hands right now.