Black Friday: Save up to 50% off DXO software

[Canon Rumors Guy]

DxO Labs, the pioneer of RAW image processing, today announces that it will offer up to 50% off purchases and upgrades across its entire range of photo editing applications. Discounts DxO PhotoLab 7: Huge savings on the world’s most powerful RAW photo editor DxO’s flagship software, PhotoLab 7, is the most advanced, end-to-end RAW photo

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[neuroanatomist]

Main updates from PL6 are around color management (calibrated workflow, LUT support). Not much of interest to me, personally.

However, for those planning to buy a new camera in the next 10 months, now may be a good time to buy.

Since I will likely get the R1, I’ll likely upgrade to PL7 at the discounted price.

 

[shadowsports]

DxO's BF sale usually starts on the eve of BF. Expect the discounts the evening of the 23rd or by midnight on the 24th.

Nice Neuro.... thanks for the update

 

[neuroanatomist]

Also, the Black Friday pricing is not yet live. Since the CR main page post on this topic seems to be AWOL, I will post this from another site:

Black Friday Discounts for 2023 – Up To 50%.

The DxO Black Friday deals for 2023 go live at 3:00 am EST on November 20th. The deals end on November 27th at 12:00 Am PST.

• DxO PhotoLab 7 -Regular $229 Black Friday Price $169 (includes DXO Prime XD)
• DxO PhotoLab 7 -Owner Upgrade from V 5 & 6 Regular $109 Black Friday Price $89
• DxO PureRAW 3 – Regular $149 Black Friday price $89
• DxO PureRAW 3 – Owner Upgrade from V 1 & 2 Regular $79 Black Friday Price $65
• DxO Nik Collection 6 – Regular $149 Black Friday price $99
• DxO Nik Collection 6 – Owner Upgrade from V 4 & 5 Regular $79 Black Friday Price $65
• DxO Filmpack Collection 7 – Regular $139 Black Friday price $89
• DxO Filmpack Collection 7 – Owner Upgrade from V 5 & 6 Regular $79 Black Friday Price $59
• DxO Viewpoint 4 Software – Regular $99 Black Friday price $49
• DxO Viewpoint 4 Software – Owner Upgrade from V 2 & 3 Regular $59 Black Friday Price $39

Looks like the 'up to 50% off' means less than 50% off in most cases. Only the Viewpoint 4 bought new gets that discount. Upgrading from PL6 to PL7 is only an 18% savings.

On the site there's currently an additional discount of $39 for upgrading both PL and Nik, we'll see if they keep that once the Black Friday discount starts.