Marsu42 said:But for other scanarios, "getting it right" on set is certainly admirable and nice, but hardly necessary if you are ready to invest the time to do corrections in post. Often, it sounds more like a delayed ego-trip to me like from people that are not comfortable with the fact that some skills are not as valuable as they were in the analog days. Please don't get me wrong: It's good to learn the basics, but for some the necessity has decreased just like you don't do your balance sheets on a piece of paper w/o calculators nowadays.
I'll take it one step further. Post processing isn't only for people who can't get it right in camera. When the industry was first transitioning from film to digital, I knew a lot of pros who prided themselves in nailing the shot the first time. They should have, as this should be the goal in most situations. However, the problem is that they also refused to refine their post processing skills. Guess what? Many of those same pros are now out of business, or are struggling to adapt as quickly as they can. IMHO, to excel in your field these days, you have to have both great photography technique and great post processing technique.
In addition to correcting mistakes, post processing allows creating images that simply aren't possible straight out of camera. Layering multiple exposures together isn't just for HDR. It also allows photographers to achieve results with very simple lighting or rigging equipment that was once only possible with very elaborate and expensive truckloads of gear.
This blog, from a fellow car photog who's far more talented than I, puts things into perspective:
http://seanklingelhoefer.com/blog/?p=109
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