Other than sporting a FF sensor, and now double the price, the 5DmkIII seems to have more in common with a 7D than a 5DmkII. By that, I mean increased shooting speed, improved AF sensors, etc... It just seems to appeal more to the 7D crowd than it does the 5DmkII crowd. I look at my 5DmkII as fitting in perfectly with my shooting style, more slow and deliberate than fast and from the hip. Thoughts?