Nikon has no choice but to value play, Z8 Z9 also did the same. Z5ii is pricing & spec nicely in the spot that a7iii used to be.Well it looks like the numbers are in and the Z5II is doing pretty good for Nikon, at least in Japan.
https://www.digitalcameraworld.com/...e-mirrorless-market-share-for-first-time-ever
Seems like the value play is working out for them.
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