No 7D Mark II? [CR1]

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Who Dey
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Jul 20, 2010
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#1
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<strong>This is a first

</strong>I received a suggestion that Canon will not be making a sequel to the 7D. In other words, no 7D Mark II. The 60D replacement (70D?) will move back up to its previous position in the lineup. Does that mean the end of the 60D “super rebel” style camera as well?</p>
<p>I’d like to see a higher end rebel retain the scroll wheel. I also think the “Rebel” name alone may add to the sales count better than “60D”.</p>
<p>No timetable was given for an announcement.</p>
<p><strong><span style="color: #ff0000;">c</span>r</strong></p>
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#6
Makes sense from marketing perspective at least.

70D - top of the line crop - serious amateur to enthusiast - $1500K +/- (all rounder, Rebel upgrader)
5Dx - 7D/5D merge - midmarket FF - serious amateur to pro - $3000K +/- (wedding/portrait/wedding video, serious amateur to pro wildlife/sport/landscape)
"3D/3C" - new segment - the so-called "5D-split" - high MP, video optimised FF (4K) - the video DSLR - pro - $4500K +/- (pro video/indie/Hollywood B-camera; landscape and studio pro)
1Dx - high-end pro - ultimate IQ/speed/ruggedness - pro - $6500K +/- (all-rounder pro, good for studio, video, weddings, portraits, landscapes, wildlife, sport; photojournalist bread-and-butter)

Scalable: 80D, 90D; 5Dx Mk II, III; 3C Mk II, III; 1Dx Mk II, III...

No direct correlation with what Nikon is doing, but more balanced all-round, and arguably a better camera for every price point/market segment. 7D was really an odd camera, still is.

Hopefully we'll see the 5Dx in March, 70D and 3D/C later in the year, in among all the digital-optimised new lenses.

Just my 0.02 :)
 
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#7
Another thought - Canon could really pi** everyone off and release the 70D in March (the notorious safari cam), and leave the 5D split to Photokina... although with the D800 around, that would be marketing suicide.
 
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#9
If the 70D is becoming the new top-of-the-line crop, do you reckon it will inherit the 7D's autofocus?
I think that it'd otherwise be a gap in their market. Currently, also professionals use crop cameras in some situations - particularly those where extra lens reach is desired without it weighing or costing too much. One of those instances is sports. It wouldn't make sense to lose the AF.

It might be more fair to say that the 60D odd-ball 'lineup' (in between 50D and 70D 'pro crop' cameras) is ditched, and that a 70D will be a 7D follow-up... or something.
 
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#11
te4o said:
pedro said:
well it's getting intresting:
FF "7D-5D" 18 MP 51 k ISO merge? rock'n'roll, gentlemen 8)
Click to expand...

22 MP please, don't forget the crowd out there, we want at least one up!
Click to expand...

boo @ 22MP 18MP is perfectly adequate in my opinion, I guess we'll just wait and see the results from the 1DX

I'm a little sad to see the end of the 7D line, 70D doesn't really have the same ring to it as being top of the crops, but if the 70D ends up with the same autofocus system from the 7D and around 10fps and better high ISO performance then who am I to argue
 
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#15
I really think this is a good move. I've said it before http://www.canonrumors.com/forum/index.php/topic,2969.msg62520.html#msg62520, and I'll say it again - Canon should never have made the 7D as good as it is functionally with a crop sensor. It's like putting a lawn-mower engine into a BMW convertible.

I should know as I own two 5DMarkII's and a 7D. I bought the 7D thinking it would be close to the 5D in image quality, or at least in the same ballpark. I was excited by its features and thought I could live with a small drop in IQ for the sake of all those other goodies. Unfortunately it's not even close. Makes sense though - the 5D Mark II has 2.56 times the surface area for the sensor, and sensor technology improves, but rarely by that amount in a year. The crop factor at 1.6x really does make a big difference.

So the current lineup is just freaking bizarre. In fact it's horrible. Here's why:

1. You have a fantastically featured awesome little camera with great autofocus, button layout, flash trigger capabilities, weather sealing, responsiveness...yadda yadda yadda.... but with a horrible sensor (by pro standards OK - compared to 5D Mark II) that make shots look very point-n-click like in the noise department, and even in the low light color rendition. That's the current 7D.

2. You have a camera with with pretty ordinary controls and features, poor environmental sealing, and one hell of an image sensor that carries it through sales time and time again (and pretty good video too I'm told). That's the 5D Mark II. It's so good in the IQ dept I bought two :)

That lineup is just whack and they should really do a sensor swap. Canon will address this by putting crop sensors solely back into the XXD line with the 70D, and boosting the features of the 5DmarkIII so they meet or surpass the 7D - guaranteed. Well shots per second *might* be down a bit, and there will be no onboard flash but these are the only exceptions I can think of). If they did kill the 7D line and put most of it's great features into the next 5D, then look out for a 5Dx moniker.

This is not a "hater's gonna hate". This is just telling it brutally as it is. I really wanted to love the 7D. I actually feel pretty cheated as I read the DPReview review on the 7D before buying and nothing gave me the indication that it was as bad as it is compared to the 5D2 image quality. Still I've learned my lesson and will never go back to any crop sensor - it's full frame or medium format from here on in. A Lightroom crop and sharpen will probably get me just as good a results as the sensor "crop factor" of the 7D, if I don't have a lens long enough for what I'm shooting. If your 7D ego has just been bruised then I suggest you get yourself a full frame camera and start pixel peeping and see the "full frame light" my friend - especially at ISO 400 and above, but it's still readily apparent at ISO100.

I welcome this news. Bravo Canon. Now just get the 5Dx right! (edit:fixed typos)
 
Upvote 0
#16
GL said:
Makes sense from marketing perspective at least.

70D - top of the line crop - serious amateur to enthusiast - $1500K +/- (all rounder, Rebel upgrader)
5Dx - 7D/5D merge - midmarket FF - serious amateur to pro - $3000K +/- (wedding/portrait/wedding video, serious amateur to pro wildlife/sport/landscape)
"3D/3C" - new segment - the so-called "5D-split" - high MP, video optimised FF (4K) - the video DSLR - pro - $4500K +/- (pro video/indie/Hollywood B-camera; landscape and studio pro)
1Dx - high-end pro - ultimate IQ/speed/ruggedness - pro - $6500K +/- (all-rounder pro, good for studio, video, weddings, portraits, landscapes, wildlife, sport; photojournalist bread-and-butter)

Scalable: 80D, 90D; 5Dx Mk II, III; 3C Mk II, III; 1Dx Mk II, III...

No direct correlation with what Nikon is doing, but more balanced all-round, and arguably a better camera for every price point/market segment. 7D was really an odd camera, still is.

Hopefully we'll see the 5Dx in March, 70D and 3D/C later in the year, in among all the digital-optimised new lenses.

Just my 0.02 :)
Click to expand...

I think you're right on the money! Even if that money is only 0.02 :)
 
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#17
I will probably get dinged hard for this, but if there is no pro level crop sensor camera coming out in the next year, I will almost certainly get a Nikon 800D when it comes out. You can shoot a 1.5 crop on that at 16MP at 6fps gripped. Not too shabby.

The 7D came out as a counter to the 300D and has been a huge success. I can't see Canon just surrendering this market to Nikon. It just doesn't make any sense. Why would they do that?
 
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#18
smirkypants said:
The 7D came out as a counter to the 300D and has been a huge success. I can't see Canon just surrendering this market to Nikon. It just doesn't make any sense. Why would they do that?
Click to expand...

...... because they have a replacement in the wings ..... ????
 
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#19
smirkypants said:
I will probably get dinged hard for this, but if there is no pro level crop sensor camera coming out in the next year, I will almost certainly get a Nikon 800D when it comes out. You can shoot a 1.5 crop on that at 16MP at 6fps gripped. Not too shabby.

The 7D came out as a counter to the 300D and has been a huge success. I can't see Canon just surrendering this market to Nikon. It just doesn't make any sense. Why would they do that?
Click to expand...

I am sure the 70D will be the real replacement i have thought for a while the crop sensor camera range was too crowded they needed to rationalise it
who really cares what it is called as long as it can step up to the plate and perform
 
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#20
smirkypants said:
It just doesn't make any sense. Why would they do that?
Click to expand...

That would be the 70D...

The 7D is a real oddity - a decidedly "pro" body with glaringly non-pro features (sensor, pop-up flash anyone?). Put a 22MP new-gen FF sensor in a 7D body, add the new 1Dx-derived AF tech, and you have the 5Dx. Every 7D/5D2 owner will buy one, probably two. Pump up the 60D with some 7D tech and bring back the xxD line to it's rightful place at the top of the APS-C heap. Wham-bam, Canon sells a gazillion cameras and Nikon fanboys gloat about their 36MP that no-one really wanted anyway ;)
 
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