The Canon EOS R3 pricing to undercut the competition [CR3]

Diltiazem

Curiosity didn't kill me, yet.
Aug 23, 2014
199
73
If Canon wants to lure some existing or potential Nikon and Sony flagship users by undercutting the price, 500 dollar price difference won't make sense. This would be especially true if R3 is less than 40 MP (I think more likely). My speculation is that R5c will be around 5000 dollars, R3 will be 5500 dollars, and R1 will be 7000 dollars. Irrespective of the price tag R3 will likely outsell both A1 and Z9, provided MP count is not too low.
 

AEWest

EOS RP
Jan 30, 2020
380
475
But according the Canon the R5 is a replacement for the 5D IV, the R5 is $3,899, the 5D IV was $3,200 the majority of its life.
At first Canon said the R5 wasn't a 5D replacement.

According to a tech radar interview with Canon marketing rep David Parry last year, he said about the R5's name: "This isn't a replacement for the 5D Mark IV or anything like that. But this is a 5 series mirrorless, it's aimed at that segment of the market."

That was a head scratcher for me. So marketing folks may say one thing, but it always seemed that the R5 was destined to replace the 5D series.

For the same reason, I believe the R3 is a replacement for the 1Dx3, regardless of what marketing folks say.
 

canonmike

EOS R6
CR Pro
Jan 5, 2013
453
390
I was hoping to see mid $5k. Anyways I will wait to see full specs and pricing as I held off on my R5 purchase.
I think that many of us were hoping, like you, for mid $5k pricing for the R3, noting that in Canon's own words, this body will fall in between the R5 and 1Dx iii. We can still hope, can we not? However, at $6 grand, this would kind of signal a 1Dx mirrorless replacement to me. If there is a summer Olympics, will be interesting to see just what kind of presence the R3 will actually have. No idea how many Canon ambassadors would be at any given Olympics. I still don't see the average pro sports photog jumping to mirrorless until the R3/R1 bodies have a proven performance track record.
 
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canonmike

EOS R6
CR Pro
Jan 5, 2013
453
390
Considering Canon's statement that the R3 is slated below the 1Dx mkIII, I wonder if they may utilize the LP E6 series batteries in the R3 instead of the 1Dx series?
I'm thinking that is a good guess on your part, especially given the smaller size of the R3 body, compared to the 1Dx.
 

SnowMiku

EOS M6 Mark II
Oct 4, 2020
97
65
I think Canon are positioning the R3 under the EOS-1D X Mark III to give an incentive to the 1D crowd to switch to RF for a little bit cheaper, maybe they can use the R3 as a backup body or even the 1D as the backup depending which they prefer.
The rumored R3 price of US $5999 makes sense to me.
 

Mr Majestyk

EOS RP
Feb 20, 2016
419
276
Australia
Yikes, $5999 is higher than I would expect and means a future R1 will be over $7K, way dearer than the 1DXIII. I think $5499 should be the upper limit for R3 and a similar gap as from R5 to R1, so $6999.

Still if the R3 is at least 30MP, but hopefully 45-50MP I will be all over this anticipating the supposedly revolutionary RF 500 f/4 next year.
 
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Mr Majestyk

EOS RP
Feb 20, 2016
419
276
Australia
That makes zero sense. The A1 was the competitor to the R5.
Literally that is what makes no sense. Just becuase the R5 specs are in many similar they are not competitors. The A1 is directly attacking the DLR flagships from Canon and Nikon and is a much better camera than either despite the few issues.
 
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jam05

R5, C70
Mar 12, 2019
519
335
Personally, I think the Sony a1 is overpriced to start.

Sometimes Canon say a new model sits below a particular existing model, but then spec and features of the newer model outweigh the model it is supposed to be sitting under.

The EOS R3 sounds awesome and putting the EOS R system into Pro Bodies will be a big nail in the coffin of Canon DSLR’s
Firmware specs or hardware specs? Hardware specs is what you should pay attention to. Because firmware specs can be improved with an update. As we've already seen with the R5 a few months ago and again later this year with the Atomos Ninva V + update. Expect another firmare update to enable the HDMI output. Examples of firmware specs & features.
 

MiJax

EOS M6 Mark II
Mar 30, 2016
56
57
California
www.flickr.com
I think most of you are overthinking the flagship talk. Canon simply said the R3 isn't the flagship, THUS it can't be a 1DX III (a current flagship) replacement. As simple as that. You don't replace one flagship with a non-flagship. You just don't. That said, the R3 will 100%, without doubt, be heads and shoulders better than the 1DX III. You can bet the farm on that.
Yikes, $5999 is higher than I would expect and means a future R1 will be over $7K, way dearer than the 1DXIII. I think $5499 should be the upper limit for R3 and a similar gap as from R5 to R1, so $6999.

Still if the R3 is at least 30MP, but hopefully 45-50MP I will be all over this anticipating the supposedly revolutionary RF 500 f/4 next year.
Mr Majestyk, I would love for your prices to be accurate, but I don't think they will undercut by that much. I believe they purposely undercut Sony A9 series with the R5, and that's the type of price break I'm expecting on the A1/R3 relationship, bringing it in around $5699. I have a feeling we'll know by Wednesday evening.
 

chasingrealness

RF = Requires Funding
Feb 24, 2020
111
140
Queens, NY
www.chasingrealness.com
$6K in the US means 6K GBP in the UK plus at least the trio of the 2.8L lenses. I am pretty sure I can buy a brand new Toyota hatchback with that money.
A Toyota hatchback is a great investment if you plan to go all in on the RF mount since you probably will have to give up living in a house/apartment. I find hatchbacks to be really great for car camping.
 

AEWest

EOS RP
Jan 30, 2020
380
475
I think most of you are overthinking the flagship talk. Canon simply said the R3 isn't the flagship, THUS it can't be a 1DX III (a current flagship) replacement. As simple as that. You don't replace one flagship with a non-flagship. You just don't. That said, the R3 will 100%, without doubt, be heads and shoulders better than the 1DX III. You can bet the farm on that.

Mr Majestyk, I would love for your prices to be accurate, but I don't think they will undercut by that much. I believe they purposely undercut Sony A9 series with the R5, and that's the type of price break I'm expecting on the A1/R3 relationship, bringing it in around $5699. I have a feeling we'll know by Wednesday evening.
I also believe that the R3 will replace the 1Dx3. It is just Canon's marketing that is suspect. They have said that the R3 will sit beneath the 1Dx3, but it should out spec it in most areas.

I can’t imagine anyone rushing out to buy the 1Dx3 right now with the R3 around the corner.