Canon has released their financials for the full year of 2022. Things are going well all things considered. I guess the YouTubers continue to be wrong about the market.
From Canon Financials
As for the camera market, despite concerns that consumer spending will decline, the
demand of users, which mainly consists of professionals and enthusiasts – people that enjoy
taking still images and videos – remained rock solid. Thanks to this, and the launch of new
mirrorless cameras by manufacturers, the market grew to 5.85 million units in 2022, which is
also the market size we expect in 2023.
In December of 2022, we launched the EOS R6 Mark II, a full-frame mirrorless camera. This
model offers high performance in both still-image and video capture, featuring, among
others, enhanced autofocus functions, including subject detection, high-speed continuous
shooting of up to approximately 40 frames per second, and high-quality 4K video recording.
In 2023, the new products that we launched last year will contribute to sales throughout the
year. In addition to this, to facilitate our aim of 2.9 million unit sales this year, we plan to
further strengthen our EOS R series lineup by, for example, introducing models that will
broaden our base of interchangeable-lens camera users
As for RF lenses, last year we added 7 new models to our lineup which now consists of 33
lenses. Going forward as well, we will continue to expand our RF lens lineup in order to meet
the diverse shooting needs of our users