The word is out. Canon, after seeing a downturn in global sales of its venerable 70-200 f/2.8L IS USM, is soon to discontinue its production.
This is a lens that has prompted many an owner to affirm their allegiance to their precious 70-200s, despite their loved ones packing their things and vanishing in a trail of dust. After all, dust won't stick to a Canon 70-200 L IS USM.
Read more here: Cameras Direct
This story is one of three things.
1) Some kind of satirical joke? (not very funny at the comedic level)
2) They know something that is true!
3) A great way to get some traffic to their site. (Gullible sites like ours will link to this story, ahhh drats.)
I'm not sure what it is, but you can all decide.
Thanks for the tip Rodrigo