Here is the Canon EOS R announcement live

Nokishita: Canon R "
  • Canon Online Store Price: 237,000 yen [$2127 / €1840]

"

They just added that. So (there's some regional windage in the pricing) it would appear that the ~ $2k price point is actually happening.

This thing will sell very very well.

If you want a 5D4 with a tilty-flippy and silent shutter on the cheap, you're fired up.

If you want an on-chip ADC sensor on your 6D2, the same.

If you need IBIS, you are mashing exclamation points somewhere right now.

- A
 
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On that same video, we can also see that it has 9 and 5 point expanding AF, and center vertical and horizontal zone AF, which is cool. The multi slidy thingy for the thumb (instead of the joystick) I'm not so sure about. It could be really decent or awkward, not sure. There seem to be good customization options. And the top display looks really nice.
 
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If you find it expensive, take a look at the Leica price list (Gaaasp!)
There is an inevitable comparison to that and the old EF 50/1.2 it might not nearly be as sharp but it is a lot lighter way less expensive, draws nicely and might focus well enough in live-view mode. I can understand the 28-70mm f/2 more because there is no comparison.

But the US price on the lenses is less than I expected from the Japanese one.
 
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It seems that only YouTubers got invites to these presentations (like with the Nikon Z). It doesn’t seem like DPReview have got their hands on a the system pre-launch (like they did with the Nikon Z), nor do they seem to have been invited to the launch event. Perhaps there will be a later press launch at a better time of day for the USA (well done to all you American night owls, I’m enjoying this over breakfast here in the U.K.!).
 
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