Tcapp said:
I don't know about square sensors... I like the 2:3 aspect ratio.
I don't know if I would use flash drives for clients... cost is about 17x higher. And they are so small the client would lose it easily. Plus, the DVD has a larger area for custom printing/engraving.
How/where do you do your custom labeling?
The idea behind square sensor is that we crop to 2:3 aspect after the fact. No need to decide landscape/portrait orientation when taking the photo. I think the idea is revolutionary. It would take a bit to get use to, but awesome after the fact. Especially if they had 2:3 crop lines in the viewfinder!!!
Ive found that the clients simply put the USB drive on their key-ring. And they lose the USB drive as often as they lose their car keys. DVD's have seen their day. And I really don't are about they cost when my clients pay an additional $1500 for image rights. And in the long run, its cheaper than the custom DVD cases... I have a custom box for delivery of the USB drive, and the quality blows the appearance and value of a DVD out of the water. (its apple like) Its all about image "perceived value" remember? Clients have been pre trained to think DVD's are worth between $15 and $20 as they buy them from the store all the time. They have never seen a USB disk laser etched with their name, delivered in a matte black box. The perceived value is incredible. I order the drives in 250qty bulk from China without the VERBATIM branding. Just strait black, then I have a trophy guy here in my home town, laser on the name of the bride and groom. Ive sold more image rights on these than you would believe... It looks REALLY sweet. Plus, its all about sales right? In my consultation meeting, imagine saying this to your clients...
"DVD's have seen their day. You don't want something that going to sit on you bookshelf and collect dust, do you? How about having your images on your key-ring, so they are with you wherever you go. When you run into your friends and family, you can show them a quick slideshow of your favorites right there on the spot. Plus, I guarantee it for life, if you breaks, or you lose it. Ill replace it for you, as long as you live."
Now you have just set expectations for that client. When they meet with other photographers in your city who show them DVD's they are going to think, "Those old things" Guess who gets the bookings... yup. me. They think they are getting one of those USB drives, but when it's delivered to their home, via a courier, who is also carrying a wood crated bottle of wine, and hands them the package. They find 3 of them inside. One in the custom box, and two more. One for each of their key rings. that way they put the "master awesome boxed one" into a safe place, generally next to some wedding photos or album. I train my clients that when they spend money with me, there is ALWAYS a positive outcome, more than they anticipated. EVERY TIME. I train them to want to spend money. This is just one of the ways I do that...
There is a method to my madness in order to bring in the $250K/yr I do in weddings
ok, long rant. Im finished!
Woa, you better not live in MPLS! DOH!
Take a look at this...
http://www.brovadoweddings.com/blog/photography-apprentice/