Adorama launches their rebrand with new logo and web site

Canon Rumors Guy

Canon EOS 40D
CR Pro
  • Jul 20, 2010
    9,725
    2,396
    Canada
    www.canonrumors.com
    Our exclusive affiliate partner Adorama, a company we love working with has launched its new web site and branding. Along with the new branding is a new mission statement and a new vision statement.
    Some of the changes and improvements you will see:

    New Taxonomy
    Creator Highlights on feature testimonials from working professionals on our most popular products.
    Improved merchandising for a better navigational experience
    A revamped homepage that showcases the breadth of what Adorama offers

    Adorama’s New Mission Statement:
    We believe everyone is a creator. Our mission is to inspire, educate and equip to make dreams a reality.
    Vision Statement:
    Be an integral part of every creator’s success story.
    Check out the new Adorama

    Continue reading...
     

    sid.safari

    EOS M6 Mark II
    Sep 5, 2018
    75
    49
    Taxonomy is the science of identifying, classifying, and naming living things. Could someone clarify for me how the term could apply to a camera store.
    Camera stores have many products and sku's. For better shopping experience all those products have to be classified in an easy to find / navigate system. Taxonomy isn't just the classification of living things (though that is where it is popularly used). It is a scheme of classification that can be applied to any system.
     
    • Like
    Reactions: 1 user
    Upvote 0