Long time lurker on this forum.
Just to give some perspective, I feel like I'm in one of Canon's target markets for this camera. I've been shooting with a T3i since it came out and bought my wife a 70D when she was using my T3i a lot more than the other point and shoot we had. Unlike a lot of people on this forum, I'm obviously not a pro but I'm certainly an advanced amateur. I spend a lot of time trying to get the most out of the pictures that my camera body produces (using Lightroom and exposure blending in Raya Pro) but I've been looking towards getting a FF for a few years now. I shoot probably 75% landscapes and 25% wildlife.
Given the limitations that I've encountered when using my current camera, I've been saving up for a FF for multiple years and have been waiting specifically for this camera. I've spent way too many hours on this site and forum trying to glean what the specs of this camera would be and when it would finally be released. Unlike many of you, I don't have an investment in EF lenses that would prevent me from switching to another brand, but I have liked my shooting experience with the camera I have.
When the specifications were released, I was about 95% sure that I was going to buy this camera. The resolution was in a sweet spot for me in terms of printing out large images (i.e. 20 x 30, which I have done in the past), it had a tilty-flippy screen (don't knock it until you've tried it - it is especially nice for those of us who are tall and don't want the potential vibration that comes with extending the center column of our tripod), and it had sufficient FPS for what I'm likely to shoot regarding wildlife. Maybe I was just being naive, but it didn't even occur to me as a possibility that the DR wouldn't have some improvement from the 6D. Truly, I'm not asking for pro body performance at an intro body price; I'm willing to accept some deficiencies that act as a differentiator between this and the 5D MIV. Base ISO DR seems like a strange place to make such a large gap, especially when they have the technology to make it better (but still sufficiently below the 5D MIV).
As this is a big purchase for someone like me, I was obviously going to wait for the reviews but the reviews were likely just a formality. Given all of the "little things" that have come out (lack of improvement of DR, somewhat compressed AF points, etc.) I've gone from 95% to probably 50% in terms of whether or not I'll get this camera. The reviews have gone from a formality to a necessity - and I'll probably spend a lot of time on DP playing with their DR and ISO studio scenes. If I don't get this camera, I'm not going to get the 5D MIV as I don't have that kind of money to invest in a hobby, even if it is one of my primary ones. I'll either look a lot more seriously at other brands (which I've only been doing a bit up until this point) or I'll settle for another crop frame camera that will still be a lot better than what I have. Either way, Canon would lose out on all of the EF lenses that I would be buying in the future.
There are obviously a lot of good things about this camera and I'm still weighing things like low-light performance versus this base ISO DR issue and other potential limitations. I'm sure that DP will not be as generous with this base ISO DR issue with this camera as they were with the D5 (really, you should go read their review on that particular issue), so I'll being looking at reviews from a lot of different sites to come to a conclusion. That being said, Canon has not made this the "easy buy" that it could have or should have been for someone like me.