RICOH COMPANY, LTD. and RICOH IMAGING COMPANY, LTD. have been developing a new PENTAX K-series digital SLR camera, which will be positioned as the flagship model of the APS-C-format SLR lineup.
Currently, in development, the new camera now has its official name: the PENTAX K-3 Mark III.
Designed to be a camera embodying The Five Principles of PENTAX, it will incorporate an array of functions and features to highlight the significance of SLR photography, and to optimize the joy taking pictures for everyone with a passion for photography.
The product prototype was exhibited last year during the PENTAX 100th Year Anniversary event. At the event, we announced that it would be launched by the end of 2020 — and it is now in the final stage of development. Once the development is complete, we will streamline the camera’s production system. It has taken a bit longer than expected, so we appreciate your patience and wish to share already an overview of the product, as per the specifications...
Continue reading...