US$ 5,500 Off a Hasselblad

Aug 18, 2011
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I always found this a weird concept and it would seem I am not alone.

SAR is reporting that the NEX-7 modified Hasselblad Lunar E-mount camera just got a massive $5,500 discount at B&H.

http://www.sonyalpharumors.com/this-is-the-biggest-price-drop-on-e-mount-ever-5500-off-on-the-hasselblad-lunar/
 
dolina said:
expatinasia said:
And your point is?
Interpret it as you will. I am just providing a context to this sale.

$1,500 is a lot of money for a phased out Sony.

Wasn't really looking for context. The thread is more about the business concept of Hasselblad taking Sony cameras and repackaging them before adding on a few thousand dollars to the sale price. US$5,500 off such a camera speaks volumes about that in my eyes.
 
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tolusina said:
Looks as though Hassy was attempting to sell this thing as a fashion accessory to the excessively well heeled, Hassy has now discovered how fickle is fashion.

Definitely. It is a business model I have never understood, and while I realise some may prefer what they have done with the shell, to keep the insides exactly the same but charge double or triple the price just makes no sense.

I doubt that there are many here on CR that would buy such an expensive copy of what is not really an Hasselblad, but a Sony.
 
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