Why Do You Need 250 60D's?

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Something different. Fun. Very cool. Just doing lights isn't interesting. The fact that it is cameras/flashes is what makes the video cool. They do use many of the pictures taken by the cameras in the final video. Buying and then selling or renting the cameras is not a huge cost for a video production - not a lot else going on in this video so overall doesn't seem like a huge budget video. Plus, I would imagine that they got a good deal on the cameras from Canon because it is good marketing exposure for Canon.

I liked it.
 
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victorengel

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douflag said:
Wow, those are 580EX II's also!

Those are a variety of flashes. I first noticed from the inconsistent color of the output. In the making of video, you get a good view of the equipment.
http://www.youtube.com/watch?v=_lGmO6eq9gM&feature=related

I'm guessing someone put the word out that they needed to borrow a bunch of cameras and flashes. Probably 250 willing participants lent theirs for the shoot.
 
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/dev/null

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victorengel said:
Those are a variety of flashes. I first noticed from the inconsistent color of the output. In the making of video, you get a good view of the equipment.
http://www.youtube.com/watch?v=_lGmO6eq9gM&feature=related

I'm guessing someone put the word out that they needed to borrow a bunch of cameras and flashes. Probably 250 willing participants lent theirs for the shoot.

In that video you see that they put a little circuit at the back of each flash. To me that means that the cameras are really used only as stands, not even as cold shoes. In the footnote they mention that they went through arduinos, which is a very cheap way to generate simple 1/0 digital output, for example to drive LEDs. You can buy open hardware kits with software and everything for under $100.

http://evilmadscience.com/productsmenu/tinykitlist/75

If instead of LEDs you connect a little driver for the flash to this circuit you are home for about $200-$300 plus rental of the cameras (which you don't even use) and flashes. Depending on how popular the band they are in Japan, Canon Marketing should have been more than happy to supply these, maybe even in a Canon warehouse :)

what impresses me more is how fast the flashes regenerate. Some must be firing several times a second. I guess the output per flash must have been tuned way down, also to not blind the camera that is looking straight into the flash unit.

I think it is cool - even if I don't like the music.
 
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leGreve

Full time photographer and film maker omnifilm.dk
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Shitty in the sense that this is no more than an advert for Canon... it's so blantantly obvious that it becomes tacky.

The execution says more about the human technicians behind the scenes than the camera itself... much less the band.

It's fun to watch... but an achievement from Canon?? Far from it.
 
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spedi said:
i don't see the point in using:
1) 60Ds... why not 600Ds, or 550 or even 1100Ds?
2) cameras at all... as some1 else pointed out already, using flashes only if it had to be flashes...

in my opinion the song is rubbish and the video as well.
My thought on your first point is that I can't see rental places carrying Rebel line cameras. I think they'd be harder to find in the right quantities.

Point two was already covered in the thread and the article accompanying the video. There was a link to the lyrics to do with memories and thus camera.

Chris
 
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Mar 25, 2011
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c-law said:
My thought on your first point is that I can't see rental places carrying Rebel line cameras. I think they'd be harder to find in the right quantities.

Point two was already covered in the thread and the article accompanying the video. There was a link to the lyrics to do with memories and thus camera.

Chris

So much for that theory

http://www.lensrentals.com/rent/canon/cameras
 
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Mt Spokane Photography said:
c-law said:
My thought on your first point is that I can't see rental places carrying Rebel line cameras. I think they'd be harder to find in the right quantities.

Point two was already covered in the thread and the article accompanying the video. There was a link to the lyrics to do with memories and thus camera.

Chris

So much for that theory

http://www.lensrentals.com/rent/canon/cameras
My error then. I have never looked into renting camera bodies, let along a rebel. I was just speculating.

Chris
 
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