Cinema Industry News

Canon U.S.A. Officially Unveils A Newly Designed Website

We first posted about the new website almost a month ago, I guess Canon USA has worked out the bugs and are sticking with the new design.

MELVILLE, N.Y. — A company’s website is an important tool customers utilize to research products and services in order to make educated purchasing decisions. Canon U.S.A., Inc., has recently launched a new design for its company website, www.usa.canon.com, with a responsive design that offers an inviting and enjoyable experience for its customers. This new design features beautiful, vivid imagery befitting of Canon’s position as a leader in the imaging industry. The website homepage provides an attractive, easy-to-navigate interface with featured content focused on the company’s mission to provide customers with up-to-date product information and knowledgeable insights in the area of digital imaging solutions.

“One of the main goals we wanted to achieve when designing the new website was to help our customers and business partners get to know us better and get a feel for who we are as a company,” states Ellen Pitchford, vice president and general manager, Digital Marketing Services Division of Canon U.S.A., Inc. “This new website enhances the power of the Canon brand and further demonstrates our commitment to our customers and business partners.”

Seamlessly viewable from any compatible device, customers will have access to engaging stories, informative video content and in-depth product details. The new website is optimized to be viewed across a variety of platforms – desktop, tablet or mobile – and makes it easier for visitors to get the information they need no matter what type of compatible device they are using to connect to the Internet.

Built with bringing a fun, intuitive, user-friendly customer experience in mind, features include:

  • The ‘Product Showcase’ section shows visitors the full breadth of product offerings.
  • The ‘Explore’ section demonstrates how Canon products can be used in daily life, workplace and industry settings.
  • The ‘Learning Center’ features tips, tricks and tutorials on how to make the most of Canon’s products.

Visitors also have the option of creating a ‘My Canon’ account, in order to manage their product library, expedite product registration and quickly gain access to order status.

Visit the new website at www.usa.canon.com.

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