S
Smith
Guest
Canon is a very conservative company. They will not be doing anything revolutionary in the 5DIII/X. For video they there's not much more they can do other than tweaking the CODEC to improve the quality. You can be certain that they will not offer a clean HDMI output.
Regarding the sensor it seems that Canon has not been making as much progress on per pixel quality as the Sony/Nikon sensors over the past few years. The pixel quality of the Nikon D7000, Sony NEX-7, and D800 are pretty darn good. The early reports are showing that the D800 is producing noise similar to a D700 which is insane considering the D800's 4.88um pixel pitch compared to the D700's 8.45um. Canon has gone on record to claim that the 1DX has a 2 stop improvement in noise, for JPEG only, and will not go on record to say anything about RAW. This 2 stop improvement is also comparing the 1DX's 6.95um pixel pitch to the 5.7um pitch of the 1DIV. One can reasonably assume that Canon has not drastically improved the QE of their pixels and/or read out noise.
The 22MP specs of the rumored new 5D seems consistent with Canon's conservative strategy. I would expect no more than a 0.5 stop improvement in noise and better AF. Although this seems like something that most people are happy with here's the problem. Canon is going to rape us on the price. Looking at their latest pricing strategy for their lenses I wouldn't be surprised if these modest 5D improvements will come at a very steep price increase.
It seems that Canon's executive management has changed strategy to focus more on improving profit margins rather than gaining market share. The best way to do this is to drastically increase prices. They probably figure that it's time to harvest the benefits of the fantastic market share gain they have earned over the past 5 years. Now that people are locked into the Canon system it's time to jack up the price.
Regarding the sensor it seems that Canon has not been making as much progress on per pixel quality as the Sony/Nikon sensors over the past few years. The pixel quality of the Nikon D7000, Sony NEX-7, and D800 are pretty darn good. The early reports are showing that the D800 is producing noise similar to a D700 which is insane considering the D800's 4.88um pixel pitch compared to the D700's 8.45um. Canon has gone on record to claim that the 1DX has a 2 stop improvement in noise, for JPEG only, and will not go on record to say anything about RAW. This 2 stop improvement is also comparing the 1DX's 6.95um pixel pitch to the 5.7um pitch of the 1DIV. One can reasonably assume that Canon has not drastically improved the QE of their pixels and/or read out noise.
The 22MP specs of the rumored new 5D seems consistent with Canon's conservative strategy. I would expect no more than a 0.5 stop improvement in noise and better AF. Although this seems like something that most people are happy with here's the problem. Canon is going to rape us on the price. Looking at their latest pricing strategy for their lenses I wouldn't be surprised if these modest 5D improvements will come at a very steep price increase.
It seems that Canon's executive management has changed strategy to focus more on improving profit margins rather than gaining market share. The best way to do this is to drastically increase prices. They probably figure that it's time to harvest the benefits of the fantastic market share gain they have earned over the past 5 years. Now that people are locked into the Canon system it's time to jack up the price.
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