neuroanatomist said:What market are we talking about here? Is Canon really competing with Nikon or Sony at this level? How many people jump into dSLR photography by buying a camera costing >$2K? The 'competition' is in the P&S and entry-level dSLR arena. At the higher levels, for the most part, buyers are already invested in a system. High profile 'defections' notwithstanding, there's a lot of inertia to changing brands when you have lenses, flashes, etc. So, I contend that for a 5DIII, Canon's greatest need for differentiation is from their own lines, not Nikon/Sony/etc. That's why the 5DII got the same AF as the 5D (given the alignment of release dates for 5DII and D700, Canon surely 'knew'. That's why they had no problem eliminating f/8 AF from the 'awesome' AF system of the 1D X - no doubt they knew it would piss off a lot of current 1-series users, and they didn't care. When they gift it back with a 1D X Mark II, the 'awesomer-ness' of the update will be another method of internal differentiation.
Put another way, Nikon has been offering more AF points in comparable bodies for years...and yet from 2007 to 2010, Canon went from 40% to 45% dSLR market share while Nikon fell from 41% to 30%. Canon has no reason to change...so, they'll keep using AF for inter-line differentiation, and hobble the 5DIII's AF.
There's my organ grinding for the night...
This is the sort of thinking that slowly leads king of the hills to eventually end up being relegated to the annals of history.
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