C-Log Coming to the Canon EOS 5D Mark IV?

RickSpringfield said:
- A camera already on the roadmap (2017/2018) will all but obsolete the 5D Mark IV or significantly impact its perceived marketplace value

As someone already said, maybe the 6D MK II will have some or close to the specs of the MK IV and they need to 'boost' the IV to make it more marketable?
 
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RickSpringfield said:
- Canon decided to embrace the idea that products can start in a place, but when they are enhanced frequently they will draw people to the brand (Fuji'esque)

- 5D Mark IV isn't the runaway hit they hoped for internally and if software enhancements bring in more consumers its an easy way to boost those sales or sustain the current sales for a longer run

- A camera already on the roadmap (2017/2018) will all but obsolete the 5D Mark IV or significantly impact its perceived marketplace value

Appreciate the thoughts.

In order above:

1) That's largely against Canon's standard MO. No sales decline or exodus of pros has happened yet, so I'm guessing this isn't it.

2) Yes, this is one possibility as I mentioned, but as others have said the 5D4 appears to be selling well. I'm asking: what would tell Canon that video is the reason it isn't selling as well as they would have hoped? Surveys? Trade show feedback? Market reports? 5D4-specific video accessories not selling well?

3) Interesting notion. This would imply a lower/similar price point product -- let's say the 6D2 or future 5DS2, XC20, etc. -- would be getting C-Log and Canon doesn't want 5D4 sales to tank. Then this would make sense. (Still don't get why it wasn't offered out of the gate, however.)

- A
 
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ahsanford said:
I'm curious -- I'm not a video person (at all) but I always find post-market 'upgrades' like the 7D1's firmware upgrade as a chance to breathe energy into a brand. Mid-cycle of a product, legit upgrades like this make sense to signal the brand will still be around for a while / a refresh isn't coming soon.

But to do it within the first year might imply two very different things:

  • It wasn't ready at time of launch but now they've got it working well and feel comfortable offering it.

  • It may have always been working on the camera but it was locked out in firmware to protect higher brand-level camera prices. Perhaps enough people complained that feature wasn't included / Canon underestimated the necessity of that feature such that Canon felt the need to unlock it.

Just curious why Canon wouldn't have this at launch but they are offering/unlocking it now.

- A

Well, thank the complainers! We get vilified for complaining all the time by some of the high-post-count regulars, but in the end, complains get you features, either through updates or the next camera model.
Being satisfied with suboptimal things just leads to more suboptimal things.
 
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testthewest said:
ahsanford said:
I'm curious -- I'm not a video person (at all) but I always find post-market 'upgrades' like the 7D1's firmware upgrade as a chance to breathe energy into a brand. Mid-cycle of a product, legit upgrades like this make sense to signal the brand will still be around for a while / a refresh isn't coming soon.

But to do it within the first year might imply two very different things:

  • It wasn't ready at time of launch but now they've got it working well and feel comfortable offering it.

  • It may have always been working on the camera but it was locked out in firmware to protect higher brand-level camera prices. Perhaps enough people complained that feature wasn't included / Canon underestimated the necessity of that feature such that Canon felt the need to unlock it.

Just curious why Canon wouldn't have this at launch but they are offering/unlocking it now.

- A

Well, thank the complainers! We get vilified for complaining all the time by some of the high-post-count regulars, but in the end, complains get you features, either through updates or the next camera model.
Being satisfied with suboptimal things just leads to more suboptimal things.

Why? Complainers move nothing forwards, sales numbers and perceived opportunities for them have driven this change not complaints.

The 5D MkIV is not "suboptimal" for many users in any area, Canon have decided they want more sales and think they can get them with a firmware upgrade to enhance a specific user base not currently covered.

Look at any like product sales placement in any market and the 5D MkIV is at or near the top. Doesn't stop Canon seeing another possible niche, and anybody that doesn't call a need for shooting C-Log a niche is just in denial.
 
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jayphotoworks said:
I was actually beginning to enjoy using the camera assembling Pro-Res 7K timelapse sequences in LRtimelapse until I got to the 4K MJPEG files. Hello slideshow! I'm editing on a dual Xeon 6 core, 64GB ram, ssd boot, ssd cache, 8TB on a Raid-6 array with a dedicated LSI MegaRaid controller.

Jay, that's really odd. My computer has half the RAM and "only" 8 cores, but 4K MJPEG works perfectly, as does ProRes. Maybe it's your video card and/or drivers. For what it's worth, I'm using a previous-gen Quadro K600, not cutting-edge stuff.
Could be a Premiere bug too.
 
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privatebydesign said:
testthewest said:
ahsanford said:
I'm curious -- I'm not a video person (at all) but I always find post-market 'upgrades' like the 7D1's firmware upgrade as a chance to breathe energy into a brand. Mid-cycle of a product, legit upgrades like this make sense to signal the brand will still be around for a while / a refresh isn't coming soon.

But to do it within the first year might imply two very different things:

  • It wasn't ready at time of launch but now they've got it working well and feel comfortable offering it.

  • It may have always been working on the camera but it was locked out in firmware to protect higher brand-level camera prices. Perhaps enough people complained that feature wasn't included / Canon underestimated the necessity of that feature such that Canon felt the need to unlock it.

Just curious why Canon wouldn't have this at launch but they are offering/unlocking it now.

- A

Well, thank the complainers! We get vilified for complaining all the time by some of the high-post-count regulars, but in the end, complains get you features, either through updates or the next camera model.
Being satisfied with suboptimal things just leads to more suboptimal things.

Why? Complainers move nothing forwards, sales numbers and perceived opportunities for them have driven this change not complaints.

The 5D MkIV is not "suboptimal" for many users in any area, Canon have decided they want more sales and think they can get them with a firmware upgrade to enhance a specific user base not currently covered.

Look at any like product sales placement in any market and the 5D MkIV is at or near the top. Doesn't stop Canon seeing another possible niche, and anybody that doesn't call a need for shooting C-Log a niche is just in denial.

You are very wrong about all you said in here. Complainers move history forward. The whole construct called USA is just in existence because of complains (about british taxation and representation to be exact).
Also Canon does not think this move will make a sudden change in sales. It is more a point of retaining position and preserving some reputation gained by the 5D series. That's why they push out content asked by complainers.
They no longer can afford the bad press they got from the video folks, if they want to sell them cameras in the future.
 
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You have to clarify "complaining". Whining on forums is unlikely to do much, that's a safe bet. Expressing the shortcoming to Canon as I've done and been acknowledged, "might" accomplish something but that's rather unlikely unless more people do it. And, whining about everything and expressing unrealistic/unreasonable demands probably causes less than nothing to happen. Known constant "whiners" tend to be ignored by most and attacked by a few and generally contribute nothing to a thread.

So, make an effort to direct good suggestions to Canon in a polite way, for the benefit of all. Maybe a CR link to Canon for different countries could be helpful in this regard.

Jack
 
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testthewest said:
You are very wrong about all you said in here. Complainers move history forward. The whole construct called USA is just in existence because of complains (about british taxation and representation to be exact).
Also Canon does not think this move will make a sudden change in sales. It is more a point of retaining position and preserving some reputation gained by the 5D series. That's why they push out content asked by complainers.
They no longer can afford the bad press they got from the video folks, if they want to sell them cameras in the future.

::)

So you think the rest of the world is looking at the USA and thinking 'they are really moving history forwards, lets listen to them and copy what they do/want'?

You do not have the slightest clue what Canon are thinking, you don't have a clue on sales numbers or how they relate to the projected sales numbers. You are making stuff up because it makes sense to you and seems logical, you have clearly never dealt with a Japanese company at a corporate level.

If Canon did listen to you complainers we'd have a penis up of an A7S/R II clone with a mount none of our lenses fit on and an EVF with a refresh rate that gave you epileptic fits even if you aren't epileptic. R&D on the EF mount would have finished but you could shoot 4K off the FF if you didn't mind it having less detail than 1080 off the crop (I fail to see how that is a feature) for an unspecified amount of time before it shut down.

Most people from the USA are so accustomed to complaining they do it as an automatic reaction to almost anything they are offered or shown. The stupid thing is because of the service culture and corporate manipulation people think that complaining gets them stuff, when in reality you are just a factored in cost in a decreasing sector of the world market.
 
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privatebydesign said:
So you think the rest of the world is looking at the USA and thinking 'they are really moving history forwards, lets listen to them and copy what they do/want'?

Don't worry, the rest of the world is looking at the USA wondering how these m_____ could elect this i____ into the white house...
 
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