Industry News: Nikon announces 3 S line lenses and future lens roadmap

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Designed Exclusively for the Nikon Z Mount System, Featuring a New, Larger-Diameter Mount
MELVILLE, NY (AUGUST 23, 2018 AT 1:01 A.M. EDT) – Nikon Inc. is pleased to announce the release of three new lenses designed for the next-generation Nikon Z mount system’s full-frame (Nikon FX format) mirrorless cameras, for which a new larger-diameter mount has been adopted. The three new lenses are the standard zoom NIKKOR Z 24-70mm f/4 S, the wide-angle prime NIKKOR Z 35mm f/1.8 S, and the standard prime NIKKOR Z 50mm f/1.8 S. Nikon has also announced the Mount Adapter FTZ for Z System compatibility with existing NIKKOR F mount lenses and development of the NIKKOR Z 58mm f/0.95 S Noct lens1.
Nikon Z series cameras and lenses at Adorama
NIKKOR Z lenses pursue a new dimension in optical performance, by taking advantage of the superior design flexibility made possible by the combination of the larger Z mount with its inner...

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As a Canon M50 user looking to move to full frame this is a really good launch from Nikon. There are more pluses than minuses, sensor, lens, video, ergonomics. It looks good.

The only concern is lens prices and this is a big concern. The Sony ecosystem also has higher priced lens. Canon seems to be more reasonable, look at the prices of the M lens and the basic Canon primes.

The Nikon 50/1.8 is $599, 35/1.8 is $850 and the 24/70/F4 is $1000/$600. These all seem be pretty expensive for a 1.8 and f/4 zoom indicting a trend of really high priced lens for the system. One really hopes with Canon's launch they will have a more reasonably priced system.
 
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Apr 23, 2018
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exactly. Reasonable pricing/decent value is 80% of Canon's success with EOS M/EF-M lenses. the other 20% are brand name recognition. :)

Sony FE lens prices, Fuji X lens prices and now Nikon Z lens prices are the biggest barriers to switch/buy into their systems. it is shortsighted, and solely short-term profit oriented, but prevents them from reching critical mass/market share fast = long term effective opportunity losses. :)

569 for a 50/1.8 is simply insane and ludicrous. it would be high enough for a really good 50 f/1.4 FF lens.
 
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Nov 13, 2015
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The 24-70 f4L zoom was a bit of a dud for Canon. Some like it, but many were not willing to give up the reach to 105. So the 24-105 mkII with zoom lock was born. Just 'cos it's mirrorless does not mean I'm all the sudden willing to give up the reach to 105 in my mid-range zoom. Canon please take note. :cool:

Right-sizing rather than down-sizing the body is more important in FF mirrorless than in APS-C; granted, but the initial Z should have had at least one reasonably inexpensive compact Z lens, like maybe a 50 1.8... oh, wait...
 
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