A Sony & Canon Sensor Partnership Mentioned Again [CR1]

Re: A Sony & Canon Sensor Partnership Mentioned Again [CR1]

3kramd5 said:
Karlpedal said:
let us see what Canon are showing up, I don't believe in a second that Canon are using a Sony inside their new cameras with higher resolution, it would be a slap in the face of Canons own sensor division

Many people suspect Canon used a Sony sensor in its PowerShot G7 X.

In any case, Canon is a business. If the higher-ups they believe they are better suited using a sensor built by someone else, either temporarily while they re-tool, or indefinitely, that's what they will do.

Aye - in that interview with, er, some Canon fella' (someone here will know what I'm talking about) he said they use whatever sensor does the job best, when asked about the implementation of Sony sensors in recent Canon cameras. It's hardly inconceivable that the Canon Execs say things, do things and a little while later still say and do those same things.
 
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Re: A Sony & Canon Sensor Partnership Mentioned Again [CR1]

If, IF Sony had a 50mp sensor, why haven't they put it in any of their own cameras yet?

I find it incredibly unlikely that Canon would use an outside firm to design such an important sensor for such an important camera. On a point and shoot? Sure, nobody is really going to care. But people that buy those high end Canon cameras are going to want Canon tech.
 
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Re: A Sony & Canon Sensor Partnership Mentioned Again [CR1]

bertzie said:
If, IF Sony had a 50mp sensor, why haven't they put it in any of their own cameras yet?

I find it incredibly unlikely that Canon would use an outside firm to design such an important sensor for such an important camera. On a point and shoot? Sure, nobody is really going to care. But people that buy those high end Canon cameras are going to want Canon tech.

For me it doesn't matter if they use a Sony sensor - if the final image delivers the technical qualiry I want. Most important to me is compatibility with my lenses and good ergonomics of the camera ...
 
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Re: A Sony & Canon Sensor Partnership Mentioned Again [CR1]

bertzie said:
If, IF Sony had a 50mp sensor, why haven't they put it in any of their own cameras yet?

I find it incredibly unlikely that Canon would use an outside firm to design such an important sensor for such an important camera.

The problem is Canon is using and old fab and it's too old to make Exmor or any of the many recent new patents from Canon for improving sensor IQ in major ways, I mean they can make the sensor sensor in terms of just the photo collection piece, but they can't put any good, modern, circuitry inside of the sensor, the pieces they need to make are too small. A new fab cost $$$$$$$$$$$$$$$ so maybe they just gave up and figured better to partner with Sony who already has capable fabs.

But people that buy those high end Canon cameras are going to want Canon tech.

They are gonna want worse tech in the high end gear? Just to get a Canon name on all of the tech?
 
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Re: A Sony & Canon Sensor Partnership Mentioned Again [CR1]

bertzie said:
If, IF Sony had a 50mp sensor, why haven't they put it in any of their own cameras yet?

I find it incredibly unlikely that Canon would use an outside firm to design such an important sensor for such an important camera. On a point and shoot? Sure, nobody is really going to care. But people that buy those high end Canon cameras are going to want Canon tech.
Funny, I know quite a few people on the forum who would gladly take Sony sensor tech if it's better. If you're gonna drop a 50mp landscape/studio camera, it better have the dynamic range and color sensitivity to outcompete everyone else. Right now, Canon sensors dont do that.

As to your other point, Canon does have a 50mp sensor and a patent for it. It may be part of what they are sharing with Sony, who in turn is sharing some of their fabrication processes.
 
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Re: A Sony & Canon Sensor Partnership Mentioned Again [CR1]

bertzie said:
On a point and shoot? Sure, nobody is really going to care. But people that buy those high end Canon cameras are going to want Canon tech.

Not me. I want the best technology possible. I don't care who makes it.

Corvettes and Cadillacs share the same engines as much less expensive Chevy pickup trucks. Ultimately no one cares, because they make a ton of horsepower, get great mileage, are inexpensive to manufacture and maintain, and are extremely reliable. I'll gladly take a Corvette or a Cadillac over my Honda :)
 
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Re: A Sony & Canon Sensor Partnership Mentioned Again [CR1]

dilbert said:
Springf said:
this looks definitely fishy... I don't think Canon will exchange DPAF for more DR...
That would help much on Sony's already strong video business...

Canon may do what Nikon does: deliver a design to Sony for fabrication rather than fabricate it in-house.
FINALLY! Someone gets it!

Just because Sony fabricates it does not mean they designed it. The place where I work has been sending designs out for fabrication for 40 years.... we hold the patents, they sign an NDA. No fabrication house is ever going to violate an NDA (Non Disclosure Agreement) because if they do they will lose all future business from everyone and get sued back to the dark ages. Heck, during the "cold war" we were testing satellites for the Russians and the Americans.... competitors WILL use the same service if that service is the best.
 
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Re: A Sony & Canon Sensor Partnership Mentioned Again [CR1]

dilbert said:
Don Haines said:
what so many people seem to forget is that Sony sensors work better at low ISO and canon sensors work best at high ISO. Nobody is best across the board. I think it would be a step backwards for the industry to just pick one.

The lead that the Sony sensor has at low ISO is much greater than the lead the Canon sensor has at high ISO. Furthermore the Sony sensor has a linear relationship between ISO and performance where the Canon sesnor does not.

Another point that needs to be made is that you can outsource the production of your design. It is very possible that Sony can produce a Canon design of sensor more economically than in house at Canon.

Or can produce designs that Canon cannot (due to fabrication process limitations.)

Canon make steppers, part of the machinery needed to make sensors, Sony don't.
 
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Re: A Sony & Canon Sensor Partnership Mentioned Again [CR1]

bertzie said:
If, IF Sony had a 50mp sensor, why haven't they put it in any of their own cameras yet?

I find it incredibly unlikely that Canon would use an outside firm to design such an important sensor for such an important camera. On a point and shoot? Sure, nobody is really going to care. But people that buy those high end Canon cameras are going to want Canon tech.

Couple things. Sony IS putting a 50MP sensor into their new rigs. That's been talked about for months in the rumor mill. So that's that. When the Canon rumor mill ALSO began with a 50MP sensor, a few eyebrows went up. Then we got Rumors that there may be some cross sharing between the two. Canon plus Sony make a lot more sense, because Nikon frankly has little to nothing to offer Sony in terms of tech. Canon has loads. Farming out the fabrication process to Sony in return for saving TONS of money themselves on retooling their own process makes loads of sense. In return Sony gets sales it would never otherwise see via Canon DSLRs and possibly some help with AF technology which they are way behind Canon on.

Yes, this all sounds wild, but all of it is totally plausible. By the way, I don't recall any Nikon fanboys moaning about Sony sensors... Canon people wont either, because Canon pros understand a camera is a SYSTEM and not just a sensor
 
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Re: A Sony & Canon Sensor Partnership Mentioned Again [CR1]

Here's a good question... IF this bears fruit... will Canon correct the well known inferior color rendition of the Exmor? Hmmm.... Place your bets! That's the only real downside to a Sony sensor because a hallmark of Canon is the most accurate color fidelity.
 
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Re: A Sony & Canon Sensor Partnership Mentioned Again [CR1]

Could not agree more!




PureClassA said:
bertzie said:
If, IF Sony had a 50mp sensor, why haven't they put it in any of their own cameras yet?

I find it incredibly unlikely that Canon would use an outside firm to design such an important sensor for such an important camera. On a point and shoot? Sure, nobody is really going to care. But people that buy those high end Canon cameras are going to want Canon tech.

Couple things. Sony IS putting a 50MP sensor into their new rigs. That's been talked about for months in the rumor mill. So that's that. When the Canon rumor mill ALSO began with a 50MP sensor, a few eyebrows went up. Then we got Rumors that there may be some cross sharing between the two. Canon plus Sony make a lot more sense, because Nikon frankly has little to nothing to offer Sony in terms of tech. Canon has loads. Farming out the fabrication process to Sony in return for saving TONS of money themselves on retooling their own process makes loads of sense. In return Sony gets sales it would never otherwise see via Canon DSLRs and possibly some help with AF technology which they are way behind Canon on.

Yes, this all sounds wild, but all of it is totally plausible. By the way, I don't recall any Nikon fanboys moaning about Sony sensors... Canon people wont either, because Canon pros understand a camera is a SYSTEM and not just a sensor
 
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Re: A Sony & Canon Sensor Partnership Mentioned Again [CR1]

PureClassA said:
Here's a good question... IF this bears fruit... will Canon correct the well known inferior color rendition of the Exmor? Hmmm.... Place your bets! That's the only real downside to a Sony sensor because a hallmark of Canon is the most accurate color fidelity.

To me, adding DR with the Exmor won't be worth a hoot if the color isn't as excellent as it has always been with the Canon sensors. More DR and less noise are almost of no importance to me, but color is another matter. Color is my number one factor when it comes to IQ.
 
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Re: A Sony & Canon Sensor Partnership Mentioned Again [CR1]

dak723 said:
PureClassA said:
Here's a good question... IF this bears fruit... will Canon correct the well known inferior color rendition of the Exmor? Hmmm.... Place your bets! That's the only real downside to a Sony sensor because a hallmark of Canon is the most accurate color fidelity.

To me, adding DR with the Exmor won't be worth a hoot if the color isn't as excellent as it has always been with the Canon sensors. More DR and less noise are almost of no importance to me, but color is another matter. Color is my number one factor when it comes to IQ.

To me anybody that worries about colour output from today's sensors just doesn't have a good enough idea of custom camera profiles.
 
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Re: A Sony & Canon Sensor Partnership Mentioned Again [CR1]

Not at all. Some just prefer not to have to do a lot of extra color grading for skin tones in post and they rather not have their reds look more purple... because of course, Lightroom is always accurate ;-) It's a quality issue for Canon. It's also one area Sony has been unable to equal. Can it be corrected? Sure. Would I prefer accuracy off the sensor? Hell yes.
 
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Re: A Sony & Canon Sensor Partnership Mentioned Again [CR1]

PureClassA said:
Not at all. Some just prefer not to have to do a lot of extra color grading for skin tones in post and they rather not have their reds look more purple... because of course, Lightroom is always accurate ;-) It's a quality issue for Canon. It's also one area Sony has been unable to equal. Can it be corrected? Sure. Would I prefer accuracy off the sensor? Hell yes.

If you want accuracy off the sensor, then it's grayscale for you. Otherwise, it's all software and profiles.
 
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