In the meantime Canon will make a good deal of money off of milking camera snobs for profit using cheap-ass tech that provides nothing that a phone can't do better, faster, and cheaper.And if that turns out to be the case...then Canon will discontinue it at that time. In the meantime, though, they will have made a good deal of money off of it filling a need that a cheapass smartphone doesn't--yet--fill.
Camera snobs are always the last people to get it. I watched as camera snobs claimed that AF would never replace manual focus pros in the film era. I was there there as camera snobs claimed that digital cameras would never beat analog (and these dingbats are still out there), I was there as the video world claimed that AF would never replace a focus puller (now they are couching all their words in fear of the future). Camera snobs are always the LAST people to get it. They will be there clinging to their egos as the power company shuts down the lights and no one in the world cares what they think.
Smartphones have already replaced the overwhelming majority of what these small cameras are used for. And they often do it better. Canon won't stop releasing incremental updates, not because the new cameras offer valuable functions, but because camera snobs believe they are valuable. Canon will happily separate suckers from their money. And I do not blame them. But they are not getting my money for nothing.