Hasselblad has announced their new 5000 Euro camera based on Nex-7. Why writing here about it?
Recently we have seen mirrorless from Canon. Each day here is a fight here between Sony and Canon sensors. And Hasselblad makes the real use of it making it's own case and some buttons for the Nex-7 and selling it as their own new product for the price of new 5D3 + 70-200 2.8 II.
http://www.hasselblad-lunar.com/index.php/home/
Guys at lensrentals.com are in a great shape as always, so they announced their own version: http://www.lensrentals.com/blog/2012/09/product-announcement-lensrentals-looney
LOL
Some more info on the subject:
http://www.bjp-online.com/british-journal-of-photography/news/2206278/photokina-2012-hasselblad-to-launch-mirrorless-compact-camera
http://www.bjp-online.com/british-journal-of-photography/news/2206781/hasselblad-were-not-robbing-people-off-with-lunar-camera
"If you take Canon, for example, all of their DSLRs look the same, but their Powershot cameras have a completely different look, and the same is true of its mirrorless model. So, the question is: ‘What is the Canon style?' What we're doing is designing three cameras – a compact camera, a DSLR and a mirrorless – with the same style," Alessandrini (Hasselblad's new business development manager) tells BJP."
Recently we have seen mirrorless from Canon. Each day here is a fight here between Sony and Canon sensors. And Hasselblad makes the real use of it making it's own case and some buttons for the Nex-7 and selling it as their own new product for the price of new 5D3 + 70-200 2.8 II.
http://www.hasselblad-lunar.com/index.php/home/
Guys at lensrentals.com are in a great shape as always, so they announced their own version: http://www.lensrentals.com/blog/2012/09/product-announcement-lensrentals-looney
LOL
Some more info on the subject:
http://www.bjp-online.com/british-journal-of-photography/news/2206278/photokina-2012-hasselblad-to-launch-mirrorless-compact-camera
http://www.bjp-online.com/british-journal-of-photography/news/2206781/hasselblad-were-not-robbing-people-off-with-lunar-camera
"If you take Canon, for example, all of their DSLRs look the same, but their Powershot cameras have a completely different look, and the same is true of its mirrorless model. So, the question is: ‘What is the Canon style?' What we're doing is designing three cameras – a compact camera, a DSLR and a mirrorless – with the same style," Alessandrini (Hasselblad's new business development manager) tells BJP."