Sony has a higher sales volume than Canon. But revenue is falling and they have been losing money for 4 of the last 5 years. In the same period, Canon has grown sales and made a healthy profit every year. Canon ticked in as No.1 on patents in the USA by a foreign company (any business), for the 10th year in a row. So who can draw on which resources ??Tugela said:Eldar said:I believe it is a bit far fetched to claim Sony is the sleeping giant of the camera world, especially DSLR. What did Sony sell year by year the last 20 years, compared to Canon? What is Sony´s lens line up worth next to Canon´s? Sony is big, but in this business they are still an embryo that may turn into something, whereas Canon has been on top for as long as I can remember.Tugela said:3kramd5 said:PhotographyFirst said:docsmith said:PureClassA said:Canon has planned 2015 to be a wall-to-wall new product marketing nuclear bomb. It's aggressive and I love it.
Ok...I'd love to see it....maybe this is Canon just being uber aggressive and trying to suck all the air out of CP+. But, it is certainly a break from recent history.
It's rumored that Sony is going to be making a huge power play soon, so Canon might finally be scared of their rabid market share grabbing. Canon might be a big, slow company, but when they feel truly threatened, they put the hammer down.
Shades of when AMD finally woke the guys at Intel up, and Intel acted decisively. If we're at a point where the established companies start feeling threatened, that's probably good thing.
Except that in this case the big company is Sony. Perhaps it is the other way around, and the sleeping giant that was awoken is Sony, not Canon. Canon are more like AMD and will probably go the same way.
I am looking forward to Friday like a child for Christmas![]()
Sony can draw on the insight, expertise and experience of the rest of their divisions however. Not to mention that they have a lot more resources available. If they make a serious effort in camera tech there is no way Canon are going to be able to keep up.
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