mrsfotografie said:scyrene said:powershot2012 said:Canonitis: Noun/Latin origin - To never go the full step you really need to innovate and take over the market.
What does 'take over' mean? If there's one thing Canon does well, it's sell cameras. They may not be the best, but they sure sell a lot.
(Hint: creating the most innovative product is not necessarily how you dominate or even succeed in a market).
I think Canon is the best, not from an innovation point of view or any specific technology such as image sensors, but because Canon has the most robust DSLR system available. Conservative advancements and careful marketing with respect to product positioning (what we would call camera's with 'crippled' features) are a logical part of that, but it means you also have the best compatibility of products across the range as well as product history imaginable. Coupled with what I believe are the best ergonomics in the DSLR market, and a strong and recognizable product design style, Canon EOS continues to be a winner.
Now if we look at innovation, Sony is my favorite - but it comes at a cost with Sony struggling to attain green figures year on end. The new alpha mirrorless camera's are a winner but the system itself is relatively only very young. There is great promise in the FE-mount and clearly Sony has moved their attention from developing lenses for E-mount to FE-mount, but I wonder if they're not shifting lens development too much away from the APS-C system if you look at overall marketing potential and revenue. They could do with (much) better entry level and mid-range glass at more competitive prices because the performance of the range of optical offerings for the (advanced) amateur is somewhat disappointing - and it's a big financial stretch to get the better optics higher in the range.
Well said. Although I try to avoid terms like 'best', as they're rather subjective, your position is well considered
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