chromophore said:What's Canon's excuse for not offering a high quality fast aperture 50mm prime--something that is arguably the foundation for any 135 format system?
Well if you discount the high quality fast aperture they do make, and I am not sure why you would, then we could start discussing your other "arguable point" , the 50mm lens has not been the basis of any 135 format system for decades, literally decades. Recent comments suggest that only 4% to 5% of DSLR purchasers actually buy any other lens than the slow midrange zoom that came in the kit. So, we have reduced the people interested in a 50mm lens to considerably less than 5% of DSLR owners, Canon already make four 50mm lenses that all have good product differentiation and they know exactly how many of each they sell, most of those actual potential purchasers are happy with one of the four offerings Canon already make, if not they have the choice of several other manufacturers also at different price and specification points.
Where is the upside in making a new 50? At least a 50 f2 IS fits in with their current prime series and offers yet another feature set to differentiate it from the competition. Time and money is better spent on more interesting lenses with mass appeal, to that <5% of owners, like a 100-400 etc etc.
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